English:
Advanced
Fernando C.
Vetted by YouTeam
Mexico
UTC -06:00
America/Mexico_City
English:
Advanced
End-to-end Senior Product Designer who drives projects from conception to pixel-perfect delivery.
- Successfully implemented a new Design System in one of the largest healthcare companies in Florida. - Reduced turnaround times for requesting new workflows. - Collaborated with a talented team of female entrepreneurs who aimed to highlight and share Mexican traditions of celebrating Dia de Muertos virtually. - Educated and mentored over 10 different UX Designers who are now working in various companies across Mexico, Colombia, Argentina, and Brazil. - Participated in various events, delivering talks on how to enter the field of UX and focusing on highlighting design standards, accessibility, and creating visually appealing work. - Being one of the designers chosen to create one of the largest marketplaces in Mexico with Coppel. - Being the first Senior Product Design Leader at one of Mexico's largest medical service organizations, where I created their first Design System.
Want to hire this engineer?
Check if Fernando is availableExpertise
Years of commercial development experience
7 years of experience
Core technologies
Other technologies
Project Highlights
Incrediwear Brand Refresh
Jan `23 - Mar `24
1 year
110Theory
Incrediwear's brand book.
Responsibilities & achievements
- Leading a creative team. - Creating a UX strategy specifically for CX. - Redesigning the main website and a special division. - Making visual adjustments to their Design System. - Creating a more robust version of the Design System. - Laying the foundations for a future iOS application for the company.
Baptist Health Design Core
Jan `23 - Mar `24
1 year
110Theory
Optimization of the Design System.
Responsibilities & achievements
- Collaborating with the company's creative team. - Optimizing the company's Design System. - Adapting new components to a new brand book. - Redesigning UX flows for their Mobile, Web divisions, and a new infotainment area in their clinic rooms.
Vitro
Mar `22 - Jan `23
10 months
Playful Innovation
Design of the company's Intranet.
Responsibilities & achievements
- Creating an Intranet for the company. - Providing employees with access to various applications in one centralized space.
Pak2Go E-commerce Web Platform
Mar `22 - Jan `23
10 months
Playful Innovation
Playful Innovations' web platform called Pak2Go.
Responsibilities & achievements
- Developing a creative strategy with my UX team for Epak. - Creating a new version of their web platform. - Redesigning the platform with a focus on UX.
Prolect B2B/B2C Salesforce Platform
Mar `22 - Jan `23
10 months
Playful Innovation
Salesforce platform for a web application aimed at B2B and B2C to generate quotes and convert them into sales for Prolec.
Responsibilities & achievements
- Leading a creative team focused on designing a platform for a web application. - Redesigning their main website and developed a module in Salesforce for the web app.
Foundations of the Design System
Mar `21 - Mar `22
1 year
Kaiser Permanente
Kaiser Permanente's Design System.
Responsibilities & achievements
- Collaborating with a team of over 20 designers. - Establishing the foundational elements of the Design System during a migration process from Adobe XD to Figma.
Powerstore International Division
Mar `20 - Mar `21
1 year
Dell Technologies
Member of an international design and consumer experience team in the Power Store division.
Responsibilities & achievements
- Designing and collaborating with an international team. - Redesigning the UX. - Redesigning various setup and onboarding flows for customers when they subscribed to the services. - Working with business processes, communication, and the writing of user manuals. - Working on the integration of more accessible terminology to better communicate UX-related concepts.
TripElf
Dec `19 - Oct `20
10 months
INDQ Corporation
Mobile and web application to organize with upcoming trips.
Responsibilities & achievements
- Creating the mobile and web application.
MIQ
Dec `19 - Oct `20
10 months
INDQ Corporation
Social reintegration program for convicts.
Responsibilities & achievements
- Working as product lead for this pilot project. - Working with cognitive processes and AI.
MMM Holding UX Consulting
Oct `18 - Dec `19
1 year
SMX Service & Consulting
The company's platform called InnovaMD.
Responsibilities & achievements
- Redesigning the mobile and web platform. - Conducting research to inform upcoming changes and UI redesigns for their web platform and iOS and Android applications. - Improving the user's experience.
Foundations of the Design System
May `17 - Oct `18
1 year
Salud Digna
Salud Digna's official system.
Responsibilities & achievements
- Being the design area leade - Creating and maintaining the company’s web design system and framework for an international medical program.
Education
Higher education in Computer Science
Agency
10-50
GMT-6
Ciudad Obregon/Mexico
Core Expertise
Industries
E-Commerce & Retail, Banking & Finance, Human Resources & Career, Safety & Security, Food & Drink, Arts & Culture
Want to hire this engineer?
Check if Fernando is available