If in 2021 the content is king, visualization must be its crown. Data visualization allows people to process data more efficiently by presenting it in a more accessible way. In this new era of remote and hybrid work, it is vital to have all the needed tools and software that can help to avoid any miscommunication and represent the data to other team members as efficiently as if we were working in the office.
Luckily, today you don’t have to hire a professional designer to create an infographic or a stunning presentation online because numerous data visualization tools can help your team collaborate on visual projects productively even when everyone keeps working from home.
Data visualization allows you to present gathered information in a more memorable and exciting way. Studies by Buffer and others have proven that people retain up to 65% of the data from visual content after three days. On the other hand, only 10% of written or spoken content is remembered after the same period.
We curated ten top-notch visualization tools with collaborative features for different business needs to help your team present data in the most productive way and get noticed by your target audience.
Visme is generally a platform for content creation. It allows users to build and share visual data through presentations, reports, wireframes, infographics, and other types of content.
At its core, Visme is a visualization tool that transforms data and spreadsheets into visual content. It also has numerous useful collaborative and analytical features, which makes it worthy of its price.
Advantages: Visme is web-based but can run offline and has many customization options, including templates, fonts, etc., essential for building brand identity and sharing opinions with team members. It also includes analytics features.
Cost: Has a free plan. A business plan with collaborative features is $29/user/month billed annually.
Canva is a popular graphic design platform widely used for data visualization and the creation of infographics, flyers, posters, CVs, etc. It has an extensive library of templates, fonts, photos, and the fundamentals of building a brand book. Team members can invite each other to edit and comment on creatives.
Advantages: Non-designers widely use Canva because of its intuitive UI and a comprehensive library of ready-to-use templates.
Cost: Has a free plan. Pro plans start from $8.99/month.
Infogram is a visualization tool that offers a great library of infographic templates to create eye-catching reports.
Infogram has 35 interactive chart formats and over 500 maps, interactive dashboards, and reports. The drag-and-drop editor lets you customize creatives, and everything can be pasted in as a table. Team members can leave comments inside the project.
Advantages: All infographics can be published online or exported to the most common file formats, including PDF and JPG. Plus, there’s a training program for users who want to learn advanced features of Infogram.
Cost: Has a free plan. The team plan with collaborative features is $149/month.
Pitch is easy-to-setup presentation software that helps teams to create and distribute beautiful presentations more efficiently. Even non-designers who want to create beautiful and creative presentations without spending too much time can benefit from using Pitch by using cool templates or creating new ones with straightforward editing tools.
Notably, they have live video collaboration features to discuss edits, host meetings, or have GIF battles with colleagues.
Advantages: Offline access to presentation for editing without an Internet connection and live video calls while working on the same project.
Cost: Has a free plan. Pro plan is €8/member/month billed annually.
Kumu is an analytics and visualization platform that helps users create interactive relationship maps.
Kumu allows users to create relationship-focused data visualizations, causal loop diagrams, concept maps, and other important strategic outputs. It helps to summarize complex datasets with dozens of variables in a visually simple map.
Advantages: Kumu has training and consulting services for teams that are unfamiliar with the relationship map creation process. Also, a fantastic advantage is the negotiable per-seat which sometimes is crucial for big teams.
Cost: Has a free plan for public projects. Subscription with the ability to create private projects starts from $9/month.
In the Big Data world, modern data visualization tools help analyze massive amounts of information and make data-driven decisions.
Tableau is a BI and analytical tool with loads of visualization capabilities that connect to multiple data sources. Its implementation is widespread in the field of Business intelligence. Tableau Online is a self-service analytical tool that allows teams of professionals to design interactive charts in the shape of dashboards and worksheets online to obtain business visions and share everything in the cloud.
Advantages: The platform is fully hosted in the cloud, allowing teams to share, edit, and store all corporate data in one place. Also, you can easily connect to cloud databases like Amazon Redshift and Google BigQuery.
Cost: Has a free 14-day trial. The team plan is $153/month.
Sisense is a BI tool for creating dashboards to track any type of data. It is a bit more complex than Tableau, but the dashboard tool is still very intuitive. Plus, there are interactive data visualization widgets like Sankey diagrams, scatter plots, and more.
It is possible to create analytics apps using the Sisense API with any data set. Moreover, non-developers can create dashboards without external help.
Advantages: Advanced analytical features and AI-powered assets allow users to discover richer data models that serve granular details to filter and drill down into dashboards.
Cost: Has a free trial. For professionals, prices start from $80/member/month.
DataBox is also a data dashboard tool that is a bit more straightforward than Sisence. It is used by businesses of all sizes to generate data-driven reports and track KPIs.
With a straightforward UI, hundreds of templates, and a drag-and-drop editor for building custom dashboards, everyone can develop reports of any complexity. Databox generates updates and sends alerts through email, Slack, and mobile app notifications.
Advantages: 70+ one-click integrations to connect data directly from Salesforce, Google Analytics, Hubspot, Facebook Ads, and other databases ease storing all data in one place.
Cost: Has a free plan for small teams. A professional plan with more features is $169/month.
Warning: this library comes with no pre-built charts, and only IE9+ is supported.
Advantages: D3.js is an excellent tool for adding data-driven real-time interactivity.
Instead of conclusion
There are too many data visualization tools to name in one article, so we chose our favorites that can be used in a wide range of work processes. Choosing the best one for a particular task or a problem is only half of the way, because the other part is actually doing the work, and it’s on you.
Here’s a note from a design expert about working with data visualization tools for the first time:
If you’re looking for inspiration and valuable tools to visualize data, I recommend checking the works of professionals and trying to replicate it in your unique way without getting caught up with well-known templates and presets. Search for collections of charts, graphs, infographics created by others, or even create your list of resources to get inspired from. Like this one. This way, you will not only learn the technical parts of the design but find your voice in the design world along the way.
Denis Bolshakov, Design Lead at FlowMapp